13 Jan
Posted by Thursday as Writing Skills
I live not too far from DC and I tend to talk to a lot of writers who also specialize in writing for online markets and clients. The combination of that career path and that geographic location means that I’m constantly meeting ex-AOL employees who have been writing online content for well over a decade…sometimes more than a decade or a half. It’s a constant wake-up call that online communication isn’t as new as we would like to think. It’s grown up, survived middle school and is on the verge of graduating from high school.
There’s a certain sense that the world of online content is constantly changing — it goes hand in hand with the idea that it’s a brand new field that we’re still pioneering. The fact of the matter, though, is that the formats, styles and purposes of online content have gelled. Content is a valuable commodity online and the only real changes we’re seeing right now are new markets opening up.
Even Twitter, heralded as a brand new communications tool ready to change the world is on the verge of its fourth anniversary. Of course, new tools are rolling out — but how different is the writing on one website when compared with another?
I have heard from plenty of freelance writers that they’re not ready to focus on writing online content because everything’s changing too fast. Well, I’m calling you on it. Whether or not you’re interested in writing for the web, it’s not a question of a fast-changing medium.

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